Jaime Noriega

Maraca Night Party

Theme event, activation, concept, atmosphere design and experience

Maraca Night was a weekly tropical party aimed to promote the brand equity of “tropico restaurant” as a tropical themed place. I wanted to emphasise the ideals of tropicalism with the idea of Carmen Miranda, walking with fruits on her head. There was a drag queen giving away free drinks from a pink plastic flamingo. There was a timbal (Cuban style drum) player who added beats to the tropical music.

A unique tropical cultural icon dancing with maracas and fruit in her hair

Project Credits:

Logo Design: Richard de la Cruz